Base Your Farriery Prices on Your Costs

There are differences in how every farrier approaches his or her business. Still, the most common and effective way to manage the finances of a farrier business remains knowing what it costs to shoe a horse

The differences come out in the individuality of a practice. Not everyone works with the same types of horses. Some farriers may have more trims than shoeings — maybe no shoeings at all. Your location will greatly influence what you can charge clients, as well as many of your expenses. There are several more variables that differentiate farrier income and expenses.

Like other farriers, Pat Broadus uses this evaluation. His shoeing practice is based in Shelbyville, Ky., focusing on the hoof-care needs of racehorses, Thoroughbreds on the farm and sport horses.

Broadus says it’s important to take a thorough look at a practice and be honest about what different elements affect it. This includes evaluating your cost per horse.

Farrier Takeaways

  • You must be thorough and honest with your evaluation to determine the cost per horse for your practice.
  • Comparing your costs with another practice provides little value considering the variables that differentiate each farrier’s business.

The Evaluation

The chart on the next page references the costs measured in Broadus’practice, based on a 6-year average. Pat Broadus adjusted the chart for 140 horses. Broadus does more horses than that, but he wanted an analysis that would apply to 140 horses shod all the way around, working out of one truck, as it would be…

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Jeremy mcgovern

Jeremy McGovern

Jeremy McGovern is the former Executive Editor/Publisher of American Farriers Journal.

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