American Farriers Journal
American Farriers Journal is the “hands-on” magazine for professional farriers, equine veterinarians and horse care product and service buyers.
Farriers often look for ways to boost a practice. An idea of improved efficiency can save you time and health. A business tip may help you keep more of your hard-earned money. Often, some ideas are simple and overlooked. The best source is other farriers who have picked them up along the way.
While at the 2015 International Hoof-Care Summit, Todd Allen of Vandergrift, Pa.; Matt Cooper of Cleveland, Texas; and David Nicholls of West Sussex, United Kingdom; shared their ideas for you to implement into your practice as soon as you get home. Each was allotted 1 minute for presenting each idea. Here are 25 of their suggestions:
1 Control the way you are contacted. “There are so many different ways of being contacted, make sure each client knows the best way to reach you,” says Nicholls. “I have a private phone and a work phone. You must maintain a separation between your work and private life. If you give clients the opportunity to text, email or add you on Facebook, you will spend the rest of your time looking at the little square box rather than having a personal life.”
2 Establish good relationships with the barn faculty. “One of the most valuable assets to hoof care is the folks at the barn,” says Allen. “They can deliver more insight than anyone out there. When we are there, once per week, month or whatever interval, show them respect. They have their routine, so stay out of their way…