Hoof Nutrition Intelligence Hoof Nutrition Intelligence is a twice-a-month web segment that is designed to add to the education of footcare professionals when it comes to effectively feeding the hoof. The goal of this web-exclusive feature is to zero in on specific areas of hoof nutrition and avoid broad-based articles that simply look at the overall equine feeding situation.

Below you will find Part 2 of the latest question and answer installment that you can share with your footcare clients.

Q: Do farriers recommend and sell hoof supplements?

Results from an American Farriers Journal survey

A: When it comes to recommending or selling products such as hoof supplements to clients, farriers are of two different mindsets. While 89% of farriers recommend specific equine products to clients, only 29% actually see selling hoof-care items as a profit center in their business.

The typical full-time farrier who sells footcare and other products to clients adds $6,392 to his or her annual income. The part-time farrier sells an average of $3,968 of products to clients over a 12-month period.

Hoof Nutrition Intelligence is brought to you by W.F. Young Co. (Absorbine). Absorbine

Like many significant achievements, Absorbine® grew out of humble beginnings—and through the tenacity of someone willing to question the status quo. In this case, it was a young woman in late 19th-century Massachusetts: Mary Ida Young. Her husband, Wilbur Fenelon Young, was an enterprising piano deliveryman who relied on the couple’s team of horses to make deliveries throughout the Northeast. Inspired by Mary Ida and Wilbur’s vision, Absorbine® has continued to add innovative products throughout the years — products used every day by horse owners around the world. Which is why, since 1892, we’ve been The Horse World’s Most Trusted Name®.

Click here to read Part 1 of the January 15, 2016 installment: I know adequate amounts of drinking water are essential for horse health, but does water have an impact on hoof strength and function?

Click here to read more installments of Hoof Nutrition Intelligence.