Articles Tagged with ''customer service''

People Skills

Learn to Understand Your Hoof-Care Clients

Recognizing generational differences can help you better serve your customers

By Jamie Cooper posted on July 20, 2023 | Posted in Business Practices, Clients

Most farriers know that if you work in the business of hoof care, your clients are not just horses but the people who own, ride and care for them.

Frankly Speaking

Good Times or Bad Times, Business Education You Can Count On

By Jeremy McGovern posted on April 3, 2022 | Posted in Business Practices, Education

For the farrier industry, the surge in equine activity was a business blessing to come out of COVID. While other business segments were negatively affected, the farrier industry largely has experienced a positive impact.

Final Say

Work Toward Your Signature

By Sean Travers posted on March 10, 2018

I work primarily with Morgans, American Saddlebreds and Hackney ponies. These horses require a significant time commitment from me. In my practice, working on seven or eight horses a day is tough for a one-farrier operation. Instead, I usually do about four horses a day.

Online Hoof-Care Classrooms

10 Tips to Keep Footcare Clients Happy

April 28, 2015 | Posted in Clients, Education

Running a successful hoof-care practice relies on more than simply keeping your clients’ horses sound. Good customer service practices are proven to help retain clients.

Web-Exclusive Feature

Horse Owners are Asking for More Footcare Details

By Frank Lessiter posted on March 1, 2015 | Posted in Clients

As described in detail on pages 24 and 25 of the March 2015 issue of American Farriers Journal, several recent surveys reveal significant differences between what farriers believe clients are seeking in terms of footcare information and what horse owners say they really want.

SmartPak Celebrates 15 Years Of Healthy Horses And Happy Riders

November 19, 2014 | Posted in Nutrition

SmartPak is excited to be celebrating 15 years of proudly supporting healthy horses and happy riders.

From the Desk of AFJ

Want to Become a Farrier? Start Elsewhere

By Jeremy McGovern posted on April 4, 2014 | Posted in Clients, Education

Every now and then I receive a phone call from someone interested in becoming a farrier. They always want to know what shoeing school I'd recommend. I talk to them for a few minutes to find out their history, especially work experience. Toward the end of the conversation, I never recommend a particular shoeing school. I offer different advice, which may serve as a good reminder for established farriers.

From the Desk of AFJ

Sabotaging the Farrier-Client Relationship

By Jeremy McGovern posted on September 26, 2013 | Posted in Business Practices, Clients

When you don't take the time to answer a client's question, you might allow someone else to become their footcare expert.

Q&A: Finding New Clients

July 7, 2013 | Posted in Business Practices, Clients, Education

What is/was your most effective way of finding new clients for your farrier practice?

From The Desk Of AFJ

Important Lessons For A Farrier Practice

By Jeremy McGovern posted on February 1, 2013 | Posted in Education

Should a prospective farrier start in school or an apprenticeship? Try working in a retail setting.

Videos

Hoof Care on Parade

Greg Martin, CJF, of Boerne, Texas, takes the unique approach of marketing his hoof-care practice with a Christmas parade float in Boerne and Comfort, Texas. The award-winning float boasts a variety of surprising features.

Events

Michigan Horseshoers Association 55th Annual Clinic

Date: 01/02/25

Location: Lansing, MI

The Michigan Horseshoers Association will host its 55th annual clinic Jan. 2-4, 2025 in East Lansing, Mich.

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Top Directory Listings

Life Data Labs Inc

Life Data Labs Inc. is a dedicated product manufacturer committed to producing premium quality animal nutrition and health products through continuous product improvement and new product development. First-class ingredients, fresh products, consistent high quality and scientifically proven effectiveness are the principal features of Life Data Labs animal health products. And that's why they've produced the #1 recommended hoof supplement by farriers for 12 consecutive years.

Kawell USA

Kawell develops and produces copper alloy horseshoes and inserts, giving horses the care that they need to fight issues associated with white line disease, seedy toe and thrush.

SmartPak

From the feed room to the tack room, SmartPak offers innovative solutions to help riders take great care of their horses. SmartPak was founded in 1999 with the introduction of the patented SmartPak™ supplement feeding system. The revolutionary, daily dose SmartPaks are custom-made for your horse, individually labeled and sealed for freshness.