Articles Tagged with ''pricing''

$300 for a Shoeing Job?

Editor’s note: Using an inflation calculator, the 1899 rate for the four new shoes and two pads would grow from $5 to nearly $150 in today’s buying power.
To some this is just an old invoice. But as a farrier, I see the history of our trade. It also tells me of the value of a farrier. The invoice on this page is from services performed by farrier Daniel Ward for the New York City Fire Department. These horses would pull the fire engine. A client of mine gave it to me after she had bought it for 50 cents at a yard sale in New York state.
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Farrier Quick Takes

[Video] Pricing Structure

Farrier Scott Hershowitz (Oak Bluffs, Mass.) talks about why he re-thought his pricing after attending the International Hoof-Care Summit. He also goes into what type of pricing structure he uses.
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Frank Lessiter
From the Desk of AFJ

Start Thinking About Raising Prices for 2013

Data gathered from across the country for the 2012 Farrier Business Practices survey can help you make effective pricing decisions for the coming year

Data gathered from across the country for the 2012 Farrier Business Practices survey can help you make effective pricing decisions for the coming year.


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The Hoof-Care Bottom Line

Raising Your Rates and Keeping Your Customers

Do you break into a sweat at the very thought of raising your rates and having to tell loyal customers that you’re going to have to start charging them more? The biggest fear for many farriers is that many of their customers will walk away if they add even a tiny increase to their current prices.
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The Hoof-Care Bottom Line

Of Prices, Profits and Markups

Understanding how much you need to charge for your products and services is vital to the success of your farrier business
The ultimate reason for developing a successful pricing system is to make a profit from your work and the products you sell. The amount of profit you’ll realize depends on your costs, selling price, the number of products sold and/or the amount of service rendered.
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The Hoof-Care Bottom Line

Increasing the Income of Your Farrier Business

There are more ways to bring in additional money than just by boosting your shoeing prices
Cutting expenses and investing wisely are good methods for improving your hoof-care business's bottom line. However, there are also many other ways to earn more money or increase your business income. Just as with cutting expenses, it takes a little imagination for any business to increase income, especially in these challenging economic times.
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Double-Barreled Hoof-Care Advice

Dealing With Scheduling, Pricing Obstacles

It’s never easy to deal with clients who want to stretch out hoof-care schedules or object to additional costs

At last winter’s fifth annual International Hoof-Care Summit in Cincinnati, two veteran farriers tackled a number of frequently asked questions about the footcare industry. For the second straight year, this “Point/Counterpoint” discussion proved to be among the highlights of this annual event.


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