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Frank Lessiter
From The Desk Of AFJ

What's Your Pricing Strategy?

By Frank Lessiter posted on April 19, 2013 | Posted in Business Practices

With the hoof-care season about to hit full stride, many farriers have already raised their trimming and shoeing prices for the coming year. And if you haven't already done so, now's a good time to think about the impact higher supply costs can have on the need for boosting your prices.


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Keep It Legal! Taking Care of Business

Now that the quality of shoeing has improved over the last 25 years, this farrier says attention should be shifted to making sure farrier businesses run smoothly...and legally
By Katherine Meitner posted on November 1, 1999 | Posted in Business Practices
WHATEVER YOUR PLANS are for the next five minutes, change them. Stop and think about how far your industry has come in the last quarter century.
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Celebrating the 50th Anniversary

Celebrating the 50th Anniversary

American Farriers Journal is excited and honored to celebrate its 50th anniversary of publishing the hands-on magazine for hoof-care professionals. Learn more about our special edition, which comes out in December 2024.

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Life Data Labs

Life Data Labs Inc

Life Data Labs Inc. is a dedicated product manufacturer committed to producing premium quality animal nutrition and health products through continuous product improvement and new product development. First-class ingredients, fresh products, consistent high quality and scientifically proven effectiveness are the principal features of Life Data Labs animal health products. And that's why they've produced the #1 recommended hoof supplement by farriers for 12 consecutive years.
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Kawell USA

Kawell develops and produces copper alloy horseshoes and inserts, giving horses the care that they need to fight issues associated with white line disease, seedy toe and thrush.
Smart Pak

SmartPak

From the feed room to the tack room, SmartPak offers innovative solutions to help riders take great care of their horses. SmartPak was founded in 1999 with the introduction of the patented SmartPak™ supplement feeding system. The revolutionary, daily dose SmartPaks are custom-made for your horse, individually labeled and sealed for freshness.
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