American Farriers Journal
American Farriers Journal is the “hands-on” magazine for professional farriers, equine veterinarians and horse care product and service buyers.
Any time is a good time to get your business expenses under control. With very little imagination, any business can accomplish this task, which is especially important in these challenging economic times. While all businesses do need to spend money, one of the most straightforward things you can do to make more profit is to cut down on your expenses.
The first step in reducing expenses is to be honest with yourself as to why you’re buying what you’re buying — be it a new tool, forge or anvil. Research indicates that many of us buy emotionally. Never buy another shiny tool without asking “Why?” “What for?” and “Do I really need this?”