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Articles by Jeff Cota

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Solve Conflicts Through Understanding

Farrier and vet share tips to build a rapport with clients and help their horses
By Jeff Cota posted on September 12, 2016 | Posted in Business Practices, Clients
Conflict is part and parcel of operating a farrier practice. Yet, how you handle dissention will go a long way toward not only determining how successful you’ll be, but also how well you understand your client’s point of view — and by extension, your ability to educate them about hoof care.
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Explore The World’s Largest Online Hoof-Care Library

By Jeff Cota posted on September 12, 2016 | Posted in Education, Safety & Healthcare
More and more readers are recognizing that AmericanFarriers.com is the largest library of hoof-care information available anywhere on the internet. In the past 6 months, AFJ has seen a 71% increase in website page views. While our vast online library includes decades of articles from the pages of AFJ, it also offers a wealth of valuable footcare knowledge that’s exclusively published for you at AmericanFarriers.com.
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From The Desk Of AFJ

USDA Clear As Mud On Horse Protection Changes

By Jeff Cota posted on September 9, 2016 | Posted in Education
The farrier industry received a harsh reminder of this axiom while wading through the substantial changes that were recently proposed by the United States Department of Agriculture’s Animal and Plant Health Inspection Service as a means to end soring.
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The Smart Way to Feed Horses - Part 2

Date: 07/29/25
Location: CO
The Smart Way to Feed Horses – Part 2 webinar fulfills the advanced nutrition requirement for PHCP students. You do not need to be a PHCP member to sign up. This two-part webinar series introduces equine nutrition in practical terms and complements Dr. Eleanor Kellon’s NRC Plus course.
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Life Data Labs

Life Data Labs Inc

Life Data Labs Inc. is a dedicated product manufacturer committed to producing premium quality animal nutrition and health products through continuous product improvement and new product development. First-class ingredients, fresh products, consistent high quality and scientifically proven effectiveness are the principal features of Life Data Labs animal health products. And that's why they've produced the #1 recommended hoof supplement by farriers for 12 consecutive years.
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Kawell USA

Kawell develops and produces copper alloy horseshoes and inserts, giving horses the care that they need to fight issues associated with white line disease, seedy toe and thrush.
Smart Pak

SmartPak

From the feed room to the tack room, SmartPak offers innovative solutions to help riders take great care of their horses. SmartPak was founded in 1999 with the introduction of the patented SmartPak™ supplement feeding system. The revolutionary, daily dose SmartPaks are custom-made for your horse, individually labeled and sealed for freshness.
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