Articles Tagged with ''Client Education''

Frankly Speaking

Inexperienced Horse Owners Need Your Expertise

Trends act as disruptors affecting various aspects of society. Recognizing trends is one thing, but adjusting and responding to them accordingly is another. During the 2020 International Hoof-Care Summit, a panel of equine industry experts identified trends that will continue affecting farriery in the upcoming few years.
Read More
Web-Exclusive Feature

Marketing Yourself Pays Off

When Rosevine, Texas, farrier Ralph Hampton meets someone for the first time, you can bet the topic will eventually turn to horses. Hampton admits that some of his colleagues don’t like, nor understand why he’s adamant about marketing his hoof-care practice.
Read More
OPEN_SFL_RHampton_AFJ_0717.jpg

Putting Service in Customer Service

East Texas farrier thrives by embracing marketing and good business practices
At his core, Ralph Hampton is a farrier. Not like Jack is in construction or Jill is an administrator. The Rosevine, Texas, shoer is a throwback to the days when a farrier fulfilled an important role in a small rural town. “This is not something you do for a living,” he says. “This is something you do for life.”
Read More
TeachYourClients_1.jpg

Teach Your Clients Well

When it comes to their horse's feet, owners see you as the real expert; so don't miss the chance to educate them about your work and the important role they play in it
Educating clients helps bring them onboard as part of the hoof-care team.
Read More

Top Articles

Current Issue

View More

Current Issue

View More

Must Read Free Eguides

Download these helpful knowledge building tools

View More
Top Directory Listings