Business Practices

2020 Farrier Business Success Academy

Building a Plan to Fit Your Goals

David Barron hones in on principles that promote business success during the 2020 Farrier Business Success Academy
There are a lot of things to consider when operating your own business. Some of these considerations are specific to hoof care, but many are the same from one small business to another. Learn about the principles that are true across any small business that promote success.
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2020 Farrier Business Success Academy

American Farriers Journal to Host Second Annual Farrier Business Success Academy November 20-22, 2020

Today’s foremost equine hoof-care and business professionals to share practical strategies for operating a successful, profitable and growing footcare practice.
Get trusted ideas and advice during a series of knowledge-building video sessions taught by some of the most widely recognized footcare business authorities today. Requiring no travel time away from your practice, no hotel expenses and no registration fee to attend, the Farrier Business Success Academy allows for in-depth, expense-free education through a unique online learning format.
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Hoofjack
From the Desk of AFJ

The Making of a Stand

Farriery is an ancient profession, to be sure. While balancing hooves with a trim and nailing on shoes remain the foundational tasks, there have been considerable advances in the industry. Many times, significant sacrifices are made to bring innovations to the farrier market. Some sacrifices are more significant than others.
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2020 Farrier Business Success Academy

Don’t Get Ghosted: How to Keep Quality Clients

Teri Wilber of Florida Farrier Services shares her top client retention strategies during the 2020 Farrier Business Success Academy
The reasons clients come and go vary – and some turnover is inevitable in any business. But what is the secret to keeping quality clients on your books?
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2020 Farrier Business Success Academy

Financial Basics to Gain Financial Freedom

Andrew DeVisser shares how to avoid financial pitfalls and make smart financial decisions during the 2020 Farrier Business Success Academy
When operating a business, it can be easy to overlook the real financial responsibilities you will have, including the financial future, both yours and that of your business. Starting with a strong foundation in personal finance will help you set yourself up for long-term success.
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2020 Farrier Business Success Academy

Don't Leave Your Future to Chance

Attorney Dera Johnsen-Tracy offers estate planning tips during the 2020 Farrier Business Success Academy
What will happen to your business if you become incapacitated or pass away? What about your horses? The decisions you make now can protect your business and your animals, while making things as easy as possible for your family member and loved ones if the unthinkable happens.
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2020 Farrier Business Success Academy

Liability Can Ruin Your Practice

Attorney and farrier, Todd Santoro, explains liability in terms of hoof care work during the 2020 Farrier Business Success Academy
Liability is a legal threat for any hoof-care practitioner. Todd Santoro, CF, APF-I, who is an attorney and has been a farrier since 1994, has a unique insight into the potential legal challenges farriers may face.
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