Business Practices

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What caught your attention in 2016

Check out the “most viewed” content from American Farriers Journal’s digital media platforms
The ball has dropped. Toasts have been made. Another year has passed. Father Time has relinquished his mantle to Baby New Year. But before running headlong into 2017, it’s a good time to reflect upon 2016. After all, “those who cannot remember the past are condemned to repeat it.”
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Marketing Your Practice Made Easy

Incorporate intangibles into your everyday work to boost clientele
Attracting clients can be difficult for any service-oriented business. Plying your trade in a relatively small niche market, such as equine hoof care, can make those challenges even greater — especially when you’re launching a new practice or starting over in a new area.
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[Podcast] An Interview with Craig Trnka

In this episode of the American Farriers Journal podcast, brought to you by SmartPak, we talk with former American Farriers Association president, Craig Trnka.
In this episode of the American Farriers Journal podcast, brought to you by SmartPak, we talk with former American Farrier's Association president, Craig Trnka.
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From the Desk of AFJ

Has Technology Hampered Horsemanship?

During a roundtable discussion regarding lamenesses in sport horses there was a quick word from a vet regarding effectiveness. Vets have many options available today, and advancements in technology have improved these tools even more so. But speaking specifically on MRIs one vet said it is a diagnostic tool that he will resort to less commonly.
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